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The altruistic hearts at Gucci have teamed up with Mary J Blige, creating a limited edition watch that will benefit Foundation for the Advancement of Women Now, Blige’s charity. Last year Gucci and Rihanna joined forces to create the Tattoo Heart Collection, benefiting UNICEF. The sleek Gucci timepiece seamlessly transforms from wristwatch to bracelet with a simple flip of the case. In this economy, we are fully supportive of a two-in-one accessory. The “Twirl Watch,” available for $1,895, will be released at Gucci’s Fifth Avenue Store in NY on September 16th. Purchase yours and tell time the Gucci way. But hurry! Punctuality is always chic.

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