Viktor & Rolf Are Ready for Their Men’s Close-Up!

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© Patrick McMullan
In Miami, we know we should have been looking at the dresses Viktor Horsting and Rolf Snoeren imported from Europe from their dinner, but we found ourselves staring at their awesomely elaborate suits instead. We weren’t alone. The duo is finally putting on a formal menswear presentation in Paris, with the help of their production guru, Alex de Betak. Let’s just say it won’t be one of those humble sparkling-water-and-cookies-in-the showroom events…

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  • Viktor Horsting and Rolf Snoeren dramatically opened their new digital home! To celebrate, the duo created a video tour of their online maison in which they welcome us to their new sleek space with majestic confidence.

  • Didn’t hop on a flight for the European shows? No worries. You’ll get the same view that the editors did of Viktor & Rolf, as the duo chose to use the web as their runway this season. Shalom Harlow stars as their model for their Spring/Summer ‘09 collection.

  • Perfume sold seperately? So boring. This Viktor & Rolf’s Flowerbomb set opens sideways into a lush fan to reveal…a 200 ml body lotion and 50 ml eau de parfum.
    THE DETAILS: $140, Available at Saks, Nordstrom, and Bloomingdale’s